Our Fantastic Furniture 'When it feels like home, you feel like you' campaign has won an APAC Effie Award in the Retail category!

We may not have been able to accept the award in person at the award ceremony in Singapore, so we did the next best thing, celebrating in style with a few cheeky beers and a victory meal at Harry’s Singapore Chilli Crab with the Fantastic Furniture team.

Congratulations to our motley crew of old school thinkers and new world dreamers whose clever thinking and creativity for Fantastic has left a lasting impression in people’s minds and helped turn shame to fame by growing consideration by 5%, reversing negative perceptions of cheap by -3.91% and increasing sales by 37% YOY.

We look forward to continuing our great partnership with Fantastic Furniture!